Ghost to WordPress Migration: Unlock SEO, Plugins, & Growth

Your content deserves a platform that’s more than just minimalist blogging. With our Ghost to WordPress Migration service, you can move your Ghost site into a powerful WordPress website with complete ownership, unlimited customizations, advanced integrations, and growth opportunities.

Why Ghost to WordPress Migration Is the Right Step for Growth

The Last CMS Migration You’ll Ever Need: Migrate to WordPress.

  • You’ve outgrown Ghost, but don’t want to start from scratch
  • You’re tired of waiting on devs for small layout changes
  • You can’t plug in the tools your marketing stack actually uses
  • You’re ready for better SEO, better lead gen, and real flexibility
  • You want control—without losing performance

Everything Marketers Need—Built In 

  • Move fast with drag-and-drop page builders. 
  • Connect everything: HubSpot, Mailchimp, Salesforce, Zapier, GA4, and much more 
  • Control your site without dev bottlenecks. 
  • Unlock full SEO control (beyond titles and meta) 
  • Build marketing pages in days, not dev sprints 
  • Grow your site—without replatforming again in a year

Key Features of Our Ghost to WordPress Migration Services

Streamlined Content Migration

We prepare your Ghost content (including posts, pages, tags, and authors) in a WordPress-compatible XML or CSV format, making your migration smooth and hassle-free. Our custom migration process (manual + automated) carefully handles all content, ensuring that all URLs, internal links, and site structure remain intact for a seamless transition to WordPress.

Design Options

We will recreate your existing Ghost website design or craft a brand-new WordPress website tailored for your brand and business goals, with unlimited design options for maximum flexibility. Take full control of layouts, visuals, and user experience, without developer bottlenecks.

SEO Preservation

We carefully migrate and preserve all your SEO-related settings, such as meta titles, descriptions, slugs, and redirects. While Google ultimately decides search engine rankings, this process ensures your new WordPress site is well-positioned to maintain visibility and performance.

Marketer-friendly

Your content deserves more than a static blog. Migrate to WordPress—built for scale, speed, SEO, and everything your marketing team wishes Ghost could do.

Improved User Experience

With WordPress, your website becomes more intuitive & user-friendly. Faster load times, responsive layouts, & streamlined navigation create a smoother experience for your audience while making content management easier for you.

Built-In Security & Expert Support

Our team ensures your WordPress site is secure & optimized for performance. Other than email support, we also hold regular meetings to provide updates, discuss progress, and address your requirements, keeping you informed.

Streamlined Content Migration

We prepare your Ghost content (including posts, pages, tags, and authors) in a WordPress-compatible XML or CSV format, making your migration smooth and hassle-free. Our custom migration process (manual + automated) carefully handles all content, ensuring that all URLs, internal links, and site structure remain intact for a seamless transition to WordPress.

Design Options

We will recreate your existing Ghost website design or craft a brand-new WordPress website tailored for your brand and business goals, with unlimited design options for maximum flexibility. Take full control of layouts, visuals, and user experience, without developer bottlenecks.

SEO Preservation

We carefully migrate and preserve all your SEO-related settings, such as meta titles, descriptions, slugs, and redirects. While Google ultimately decides search engine rankings, this process ensures your new WordPress site is well-positioned to maintain visibility and performance.

Marketer-friendly

Your content deserves more than a static blog. Migrate to WordPress—built for scale, speed, SEO, and everything your marketing team wishes Ghost could do.

Improved User Experience

With WordPress, your website becomes more intuitive & user-friendly. Faster load times, responsive layouts, & streamlined navigation create a smoother experience for your audience while making content management easier for you.

Built-In Security & Expert Support

Our team ensures your WordPress site is secure & optimized for performance. Other than email support, we also hold regular meetings to provide updates, discuss progress, and address your requirements, keeping you informed.

Our Step-by-Step Ghost to WordPress Migration Process

01 Initial Consultation

Understand your Ghost website setup, migration needs, and your business goals for the migration.

01Initial Consultation

Understand your Ghost website setup, migration needs, and your business goals for the migration.

02 Migration & Content Import

We export your Ghost content as a JSON file, convert it into a WordPress-compatible XML file, and import your posts, pages, tags, authors, and images into WordPress. All URLs, SEO structure, and hierarchy are preserved for a smooth, seamless migration.

02Migration & Content Import

We export your Ghost content as a JSON file, convert it into a WordPress-compatible XML file, and import your posts, pages, tags, authors, and images into WordPress. All URLs, SEO structure, and hierarchy are preserved for a smooth, seamless migration.

03 Design & Development

We design and develop your new website, either replicating your existing Ghost design or creating a new one from scratch. The site built is lightweight, optimized, and tailored to your brand and business needs.

03Design & Development

We design and develop your new website, either replicating your existing Ghost design or creating a new one from scratch. The site built is lightweight, optimized, and tailored to your brand and business needs.

04 Testing & Training

During the testing phase, we verify URLs, redirects, and all content types of posts to ensure everything functions smoothly in WordPress. Then, we train you in the WordPress dashboard for ease of use.

04Testing & Training

During the testing phase, we verify URLs, redirects, and all content types of posts to ensure everything functions smoothly in WordPress. Then, we train you in the WordPress dashboard for ease of use.

05 Launch & Support

We launch your WordPress site with zero downtime, ensuring a smooth transition from Ghost. After the launch, our team will continue to support you with regular updates, ensuring you always know the status of your new site and can reach us whenever you need assistance.

05Launch & Support

We launch your WordPress site with zero downtime, ensuring a smooth transition from Ghost. After the launch, our team will continue to support you with regular updates, ensuring you always know the status of your new site and can reach us whenever you need assistance.

Why Choose Our Ghost to WordPress Migration Service?

01

Migration Experts

We have years of experience transitioning websites from specialized platforms like Ghost to WordPress, which ensures zero data loss and optimal performance.

02

Tailored WordPress Solutions

We don’t use generic and ready made themes. Every migrated site is thoughtfully crafted to match your brand identity and achieve your business objectives.

03

SEO & Performance Optimization

Your new WordPress site will be fully optimized for speed and search rankings, delivering performance that meets or exceeds what you had on Ghost. We ensure your WordPress site loads faster and performs more efficiently than it ever did on Ghost.

04

Expert Support

From initial domain setup to comprehensive post-launch support, our responsive team is with you throughout the migration journey, keeping your site running smoothly and your questions answered.

What Clients Say

View all testimonials

Frequently Asked Questions about Ghost to WordPress Migration

Why should I move from Ghost CMS to WordPress?

WordPress is more versatile and scalable than Ghost. While Ghost mainly focuses on blogging, WordPress lets you go beyond that; you can build from simple sites to complex enterprise websites, landing pages, or any custom functionality your business requires. It also provides advanced SEO features & a user-friendly dashboard to manage all your content effortlessly. At WPoets, we build custom functionality & templates tailored to your needs, so your WordPress site is lightweight, optimized, and ready to grow with your business.

Can you migrate my Ghost website design to WordPress?

Yes. We create a custom WordPress template that reflects your Ghost site’s design or new functionality. This ensures your website is lightweight, optimized, & tailored to your business needs.

How long will it take?

The time required to migrate from Ghost to WordPress depends on your site’s size, content volume, design needs, and any custom features you want to add.   For a small- to medium-sized Ghost site with straightforward blog content, the migration can typically be completed in five to six weeks.   For larger sites with complex content structures, custom features, or design requirements, the process may take up to ten to twelve months, including thorough testing to ensure a smooth transition.   To give you an accurate timeline, our team first assesses your existing Ghost site—reviewing the sitemap, number of pages, custom features, integrations, and design requirements.   Want to know your exact timeline? Contact our team of experts for a detailed estimate based on your site’s complexity.

Will my site go offline?

We guarantee a zero-downtime migration, keeping your website live and fully accessible throughout the process. Our team carefully manages every step to make the transition smooth & free of interruptions.

Will my content and URLs be preserved after the Ghost CMS to WordPress migration?

Yes. We migrate all your content, pages, and URLs without any data loss. In addition, we preserve your SEO settings such as titles, descriptions, slugs, and redirects, giving your site the best possible continuity, though rankings remain in Google’s control.

Do you provide WordPress training?

Yes, our team trains the stakeholders who are managing the website. We also create easy-to-follow user documentation.

Will I need to manually download my Ghost website content and give it to your team?

Once we have the necessary access and permissions, our team handles the entire process for you. We download your Ghost export, process the JSON/CSV files, and import the content into WordPress, ensuring a smooth migration for you.

Can I receive migration updates?

Yes! We provide regular progress updates and also conduct regular scheduled meetings to walk you through progress, share milestones, and address any questions or feedback you may have. 

If you have reached here. Hop onboard!

And get ready to do more with your website. Just click the button below and someone from our team shall get in touch with you.